14 Nov 2017

Not a product but a process: Diving deep to understand minimum viable product

 "You know that old saw about a plane flying from California to Hawaii is off course 99% of the time but constantly correcting? The same is true of successful startups, except they may start out heading towards Alaska." - Evan Williams

Of course, what differentiates successful startups from deadpooled ones is how scalable their idea is going to be in the future. A good place to start assessing if your idea has what it takes is a Minimum Viable Product.

There's just one problem.

Most teams and founders do not understand what MVP is or the purpose it solves. The abbreviation may include 'Product' in the name, MVP is a process. One that you repeat over and over again, basing your iterations on the feedback you rece