About Alsbridge

Alsbridge provides world class sourcing advisory and benchmarking services for the CIO, CFO and CPO. They have helped hundreds of companies reduce costs and get more value from their vendors. Alsbridge was ranked the #1 outsourcing advisor in the world by the International Association of Outsourcing Professionals (IAOP) based on the value delivered to clients.  

BluEnt has been associated with Alsbridge since 2003, and manages and maintains all their technology needs.

First Outsourcing
Project Requirements

Alsbridge offers real-world examples, thought leadership, best practices, emerging trends, strategies and crucial information needed for the CIO, CFO and CPO to make informed decisions around their sourcing business strategies and had the following requirements: 

  • Share Best Practices with Business Leaders: They wanted to create a website to share their best practices with the global industry leaders.

  • Share Information through Website: They release and publish large volume of content including white papers, industry reports, research papers and case studies.

  • eSeminars and Events Modules: They organize webinars, events  and eSeminars to exchange the best outsourcing practices with industry leaders.  

  • Analytics and Insights: They wanted to collect information of all its users who download their whitepapers, research reports and industry reports.

  • Custom Admin Panel and Dashboard: They were looking for a website which would have a user-friendly admin panel to create, edit, delete, publish and remove the website content for recent news, upcoming events, press releases and case studies.

  • Google Search API Integration: They wanted to integrate Google Search API with the website search function.

  • Google Translate API Integration: With a passion to become global outsourcing leaders, they wanted to integrate Google Translate API with the website so that user can dynamically translate text between thousands of language pairs.

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The BluEnt Approach

BluEnt reviewed their requirements and recommended a custom content management system for Alsbridge. After several rounds of discussions, BluEnt proceeded for design and development.

  • We designed mockup templates and on the side worked on database structure design and development.

  • We released a test version of Alsbridge site for client review, user-testing, browser compatibility test and quality check.  On receipt of approval from the client, we made it available for users.

  • BluEnt implemented Google Search and Google Translate APIs in the site.

  •  BluEnt divided the project in 6 major sections (modules) –  Whitepaper Section, Event Section, InTheNews Section, Press Release Section, Case Study Section and Admin Section.

Whitepaper Section:

  • A user must be a registered to the system to access the whitepapers.

  • Unregistered users must fill a registration form before downloading the available whitepapers on website.

  • Salesforce, Hubspot and Genius integration with this section to grab info of every whitepaper download and registration.

Event Section:

  • Events date, speakers description, location and status are managed in admin panel.

  • Only upcoming events appear in the site.

  • All old archived events can be removed through admin.

Inthenews Section:

  • News content and description are managed in admin panel.

  • Latest news appears on the site.

  • Old news gets archived and managed through admin.

Press Release Section:

  • Manage press releases through the admin panel.

  • Create SEO-friendly URL using SEF URL feature.

  • The latest press releases appear in the website and old PRs are automatically archived.

  • All archived press releases can be unpublished through admin.

Case Study Section:

  • Create, edit, upload and delete case studies.

  • The latest case study appears on the website and the old case studies automatically are archived.

  • Old case studies can be re-published or unpublished through admin panel.

Admin Section: 

  • Admin panel has an easy user interface showing all the sections and modules.

  • All sections like events, news, press releases, case studies are managed through a user-friendly admin panel.

  • Administrator can create, edit, upload, publish, remove anything in the website through the admin panel.

  • All SEF URLs are managed through admin panel.  

Let’s discuss your business needs!

Project Highlights
  • BluEnt responded quickly and developed a website making whitepaper access to user smooth.

  • This tool incorporated all the processes of events, news, press release and case study with admin feature which helped in managing every module of site.



  • C#.NET

  • MS SQL Server

Maximum Value. Achieved.

Alsbridge has been one of our esteemed clients since 2003.

BluEnt is a one-stop solutions for all of their technology needs.

Alsbridge Team including Founder and Chairman and CEO visits our India office regularly.

BluEnt India team including Director and SVP visits Alsbridge offices in US. 

We look forward to a long term association with Alsbridge. 

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