Texan Millwork consulted us after evaluating the features of their web design that required improvement, such as design strategy and web searchability.
They wanted us to figure out why it was not attracting online leads and to provide a viable solution to fix it.
A website demanded a complete revamp for enhanced functioning.
Post the ideation process between the client and our project manager, the conclusion was that the website required an upscale web design with an interactive UI & UX and search engine optimization (SEO) on multiple web-developed pages.
The client also wanted an exclusive user-friendly page to display their successful residential, commercial and custom millwork projects. The detailed walk-through of the project requirements were as follows:
Research on the Sitemap
Design Integration in WordPress
Improved Search Engine
User Acceptance Testing
The salient part of web development and the re-designing process involves not just coding, but also information gathering, thorough planning, and proactiveness among the team. Our project approach was this:
Audit the Previous Website – Auditing the core factors like page popularity and analyzing the traffic data with the client helped in providing clarity on the website audience’s likes and dislikes. This stage aided us in understanding the weak links of the website and in strategizing our re-designing process.
Gathering informations – The information research and data gathering from the client determined the direction for the website goals, target audience, latest web design trends, mandatory SEO and other requirements like customized pages and sections of pages.
Planning – Based on the previously synchronized information, our team of designers and developers edited the sitemap and website wireframe to accomplish the goals.
Design – We follow a design process that is brief and simple, yet gets the best job done. With the assembled information, wireframes and mock-ups were designed. Mock-ups helped in enabling design testing for easier modifications and, later, were converted into JPEG files of design layouts. Once approved, our team went ahead to code the HTML and CSS for the web design. Multiple design layouts were created specifically for this client.
Developing – The designing process ended and complex coding began to create a completely functional website. This involved WordPress setup and installation, adding the latest features and functions, feeding the appropriate content, implementing SEO features for smooth functioning, and developing the project display page.
Testing & Final Launch – We checked whether the desired model was functioning properly. Whether it was a small link or the complex coding language, every aspect of the project was checked thoroughly. Once the website was tested multiple times, our developers uploaded it to the live server.
We have many web developers and designers working on multiple projects and BluEnt usually wraps up work within the assigned deadlines.
A delay in approvals proved slightly challenging because the client was busier than usual and not available as expected.
To save time, we created multiple options at every step of the design and development process.