03 Jan 2023

How Hospitals Can Improve Healthcare Outcomes Using Data Analytics

Image by Tima Miroshnichenko

Healthcare analytics is one of the medical industry's driving forces, revolutionizing how patients are cared for. At the corporate level, it can reduce expenses and streamline internal and other processes.

The application of healthcare data analytics enables more individualized treatments, better decision-making, better patient well-being, quicker and more precise findings, and more accurate precautionary actions.

Statista projects that, by 2025, the marketplace for economic analytics facilities using big data for the healthcare industry would reach over $13 billion.

The medical industry can choose between treatments or surgeries, forecast the course of major health occurrences, and initiate long-standing plans thanks to the capacity to swiftly collect and analyze comprehensive, reliable data.

In this blog, we will give you an overview of big data analytics in healthcare and how it is used to improve outcomes in the healthcare industry.

Healthcare Analytics: Offering Real-Time Information

Business analytics in healthcare is the act of examining recent and past medical data to forecast developments and trends, enhance outreach, and effectively control the transmission of illnesses.

  • It can show insights and ways at both the micro and macro levels to enhance the standard of patient care, medical data, diagnostics, company operations, and administration.

  • According to Statista, the value of the market for digital health was appraised at $175 billion in 2019. By 2025, it is projected to generate close to $660 billion at a CAGR of approximately 25%.

  • Clinical analytics enable executives to work more effectively by delivering actual facts and information that help in decision-making and give practical insights.

Harvard Business School states that analytics is crucial as it aids the medical industry in the evaluation and training of specialists, the detection of scan irregularities, and the forecasting of disease epidemics.

Let’s briefly explore the types of big data analytics in healthcare.

Types of Healthcare Data Analytics

The following are the most popular data analytics subcategories.

  • Descriptive analytics: It uses the complete data, including the recent and past records, to translate observations and insights into trends and standards.

  • Prescriptive analytics: This analytics uses machine learning to formulate actionable strategies.

  • Predictive analytics: Predictive analytics in healthcare calculates and models potential future events.

  • Discovery analytics: This analytics also makes use of machine learning. However, the agenda is to analyze medical data and find patterns that offer useful insights.

Big data in healthcare use practical and intensive applications for data analytics that can help both patients and organizations.

Big Data and Healthcare: How it Works

Every facet of patient care and operational running in the medical industry can benefit from the use of analytics.

These belts are anticipated to be most affected by big data analytics in healthcare and its capacity to transform raw data into practical insights.

  • Greater efficiency in exchanging patient-doctor information, data, and feedback

  • An early and quick discovery of infection or illness

  • Making inpatient and outpatient care more personal

  • Reducing the frequency of preventable clinician appointments

  • Organizational admin procedures in hospitals are automated

  • Precise calculations of insurance rates

  • Investigation and forecast of potential illnesses

  • Discovering new medicines

Improving Outcomes with Big Data in Healthcare

The extensive data gathered via healthcare analytics companies can yield a variety of intelligent and actionable insights.

We will deep dive into a few prime instances of how data analytics can be applied in the medical sector.

Risk factor detection and identification

  • Finding risk factors in people who are vulnerable to a particular ailment is significant when it comes to taking precautions.

  • Big data analytics in healthcare can be efficiently utilized to find risk variables that were not connected to the disease or condition in the past.

    • Most beneficial for doctors who can make quick judgments based on insights drawn from data analytics.

  • This information via analytics can occasionally be utilized to forecast the early onset or subsequent development of all kinds of diseases.

Workforce and their various patterns

  • Data analytics in hospitals is quite helpful to understand workforce patterns and identify problems resulting from them, such as over-staffing or under-staffing.

  • Inadequate patient care or financial loss because of understaffing or overstaffing, respectively, can be a major issue for hospitals.

    • This is where analytics can prevent these issues by scanning extensive admission records and data gathered over the years.

  • With analytics, the accurate recognition and prediction of admission patterns or issues are done one to two weeks in advance.

    • This information helps to plan proper staffing for periods when more admissions are anticipated.

    • As a result, patients have a good experience, and it enhances overall patient care.

Preventive care and patient involvement

It has been demonstrated that healthcare analytics tend to increase patient involvement.

  • Several potential patients use smart gadgets that monitor their overall health involving a variety of parameters like step count, sleep analysis, and heartbeat.
    • These metrics help in keeping a constant check on the required parameters allowing them to cut back on clinical appointments.
  • Using big data and healthcare, the health practitioner can spot a possible risk factor that can be prevented through in-person attention and care.

All-encompassing electronic health records

A digital record includes the entire health history of the patient and the family members, data on sensitivities, prescriptions, test findings, and previous illnesses.

  • It makes it simple to prevent identical records and unnecessary documentation.

  • They are retained for a long time without worrying about information loss or other issues that might lead to inadequate documentation.

  • Analytics uses a simple application, making it easier for doctors and nurses to gather a large volume of information.

  • There is no need for transporting medical data between departments, doctors, and healthcare providers because they are instantaneously accessible by the relevant members.

Financial Risk Control

Financial hazards that healthcare institutions face result from unpaid invoices, underused records, decreased reimbursements, and many others.

The use of predictive analytics in healthcare through artificial intelligence technology can be tremendously useful in gathering information. This includes tracking down unpaid invoices, cash flow statements, etc.

Advancement through technology

In addition to the enormous advantages of digitization and its capacity to solve present issues in the medical sector, healthcare data analytics offers the immense possibility to create BI solutions.

It can run an analysis of enormous amounts of intricate health data to identify the most precise treatment alternatives that are tailored to the patient's complete health record.

From patient to population

With the emergence of Population health management, the industry is more concerned with forecast and prevention than with identification and cure.

The potent predictive analytics tool has the potential to detect chronic illness risk patterns early on. It also contributes to more affordable patient care. This analytics allows medical professionals to act early and dodge the complications of later phases.

During the coronavirus pandemic, healthcare analytics gained more prominence. Today it is used by healthcare institutions to help manage global health crises more effectively.

The demand for high-quality medical treatment won't go away. Because of this, healthcare analytics companies will be in demand and remain significant throughout.


Analytics offer healthcare providers and management a blend of economic and organizational intelligence and insights. It also provides knowledge that can enhance patient care experiences, and current practices and deliver exceptional services.

Decisions and resolutions in the medical field frequently have a profound impact on a patient's life as well as the community.

BluEnt provides both basic and extensive analytics solutions. Data analytics in healthcare is designed to assist your management and caretakers in making the best decisions possible.

You can go through our portfolio to learn more about our data analytics services and data insights solutions.

Ready to implement healthcare analytics? Get in touch with us



Your Citation

Bluent Tech. "How Hospitals Can Improve Healthcare Outcomes Using Data Analytics" CAD Evangelist, Jan. 03, 2023, https://www.bluent.net/blog/healthcare-analytics/.

Bluent Tech. (2023, January 03). How Hospitals Can Improve Healthcare Outcomes Using Data Analytics. Retrieved from https://www.bluent.net/blog/healthcare-analytics/

Bluent Tech. "How Hospitals Can Improve Healthcare Outcomes Using Data Analytics" Bluent Tech https://www.bluent.net/blog/healthcare-analytics/ (accessed January 03, 2023 ).

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