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Digital Advertising

The cost of acquiring new customers has increased by 60% in the past six years. Customers have become more wary of brands and marketing has become more expensive.

39% of customers assert that they trust brands only if they have interacted with them on social media platforms. That's only one of the reasons why you'll need to up your

Opponents of newsletter marketing argue that it's an outdated model. It's too time-consuming to write, it goes unread by most, and it probably ends up filtered into spam folders anyway.

Not sure how to go about an Instagram marketing strategy?
We understand the pressure. According to Hootsuite, 1 billion people use Instagram each month.

Most businesses have a general idea of what SEO marketing is, but many don't take advantage of it to drive more revenue and value.

Running an email campaign can be intimidating – but it doesn't have to be. Here are 4 email marketing tips that will help get your emails opened.

You probably already do some form of email marketing. But are you personalizing it? If not, you might be missing out on leads. Tell that to your email marketing agency.

Should you outsource SEO, or stick to in-house activities for growing your online presence?
There is no right answer to this question in general –

How can content optimization help in your content marketing strategy?
Content marketing is more complicated than writing a couple
